Regal launches 'Honey Bird' campaign, 'Honeymoon' in Bali if you buy furniture

Jumbangla Desk: Regal Emporium, the country's leading chain shop of furniture products, has launched a campaign called 'Honey Bird' with the opportunity to go on a honeymoon in Bali, Indonesia with a discount if you buy products.

Jumbangla Desk: Regal Emporium, the country's leading chain shop of furniture products, has launched a campaign called 'Honey Bird' with the opportunity to go on a honeymoon in Bali, Indonesia with a discount if you buy products.

Apart from the opportunity to go on a honeymoon in Bali, there is a discount of up to 15 percent on the wedding series furniture. The campaign will continue till January 31.


RFL Group Managing Director RN Pal inaugurated the campaign on Thursday (November 7) at the head office of Pran-RFL Group at Badda in the capital.

On the occasion, RN Pal said, 'Regal Emporium is providing comprehensive solutions to fulfill the dreams of the newlyweds during the wedding season. Through Honey Bird campaign we want to make Regal Emporium and Regal Furniture more popular among customers. With that aim, we are determined to deliver stylish furniture and home decor products at affordable prices to the remote areas of the country.'


He also said, 'Furniture is the basic need of human housing. We always try to maintain quality. Now winter is coming, weddings and various events are happening so we are campaigning during this time. Our furniture has moved to remote areas of the country. We always strive to provide quality products at affordable prices. There is no home in the country that does not have RFL products. From rickshaw pullers to presidents, everyone has RFL products in their homes.


Mohammad Allama Murshid Munim, Chief Marketing Officer of RFL Group said, 'People's needs are changing with time, so we always give importance to their needs. Wedding season is coming, new furniture is the wedding companion. We are trying to provide a package for that. So I have kept 10 to 15 percent discount on 12 to 15 products. This discount is available at all Regal Emporium showrooms. Everyone dreams of a wedding, a honeymoon. Consumers can participate in the competition by purchasing furniture every month. After three months I will send everyone on a tour to Bali, Indonesia. It will also buy furniture, dream of honeymoon will be fulfilled.


He said, 'We have taken various steps including improving the quality of service to give a better shopping experience to the customers. As a result, customers feel more comfortable to shop. Hopefully, this offer will create great excitement and enthusiasm among our esteemed customers.'

Regal Furniture CEO Shafiul Alam Khan said, 'We always try to make furniture within the consumer's affordability. Let all the 20 crore population of the country have the ability to use our furniture. Our furniture is made with that in mind. We nurture each product like our own child. We have a slogan, everyone from workers to owners should have regal furniture in their homes.'


It was informed at the event that buyers can participate in this campaign by buying any furniture from Regal Emporium. This campaign will continue till January 31. Winners will be announced every month, and at the end of the campaign the winners will be sent to Bali, Indonesia.

Shafiq Shahin, Head of Marketing of RFL Retail Chain, Chitta Ranjan, Head of Marketing of Regal Furniture, Chief Sales Officer of Regal Emporium. Anwar Hossain and other senior officials were present.


It is known that Regal Emporium currently has 150 showrooms in different parts of the country. Customers are getting modern and stylish furniture products and services at affordable prices through these showrooms.


Monirul Islam

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