Twitter is the social media platform owned by Elon Musk. With responsibility, he changed the name of Twitter to 'X' and brought several changes in the old rules.
Income opportunities from X
Continuing that trend, he has taken a bigger step this time. This popular social media platform is about to bring changes in the income rules for creators. From now on X's premium account will earn based on how many interactions there are on any content, not ad dependent.
Under the new rules, X creators will no longer earn based on ad revenue, but instead their income will depend on the engagement of their posts with X's premium users. That is, users who buy X's Premium subscription and interact with their posts will earn based on user engagement.
The introduction of this new system may require creators to create content that sparks discussion or discusses controversial topics in order to get more reactions to posts.
With this change, the platform is trying to reduce its reliance on ad revenue, as X's ad revenue has dropped by around 40-50 percent in recent times.
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To be eligible for this income, they must be an X Premium subscriber, have a minimum of 500 followers, and have at least 5 million impressions on their posts within three months. The purpose of this change is to increase the number of X Premium subscribers and create a new source of income for creators.